Jelly Belly Founder Announces Treasure Hunt With Factory As Grand Prize

When you’ve made a career out of bringing joy to the world, there’s no reason to stop when the time comes to wind your work life down.

For David Klein, the founder of jelly bean empire Jelly Belly, the time to retire is going to be just as much fun as anything else in his life has been and he’s going out with a heavy nod to another candy icon: Willy Wonka.

In what should hopefully involve fewer misfortunes for misbehaved children, each state will have its own treasure hunts where entrants will vie for a $5,000 prize.

Each treasure hunt costs $49.99 to enter, with a maximum of 1,000 entrants. No matter whether you manage to find the golden ticket, in the form of a necklace with a secret code on it, or not, you’ll be eligible for the final, grand treasure hunt.

Full article @ DiplyLife